Category: Design

Posts Archive

Augmenting Reality illustration
Engaging Buyers Using Augmented Reality

Businesses in the food and beverage industry are employing augmented reality (AR) to bring elements of their brand to life for consumers. From retail to restaurants, creative uses of this tool continue to emerge.

Read More »

What do your brand colors say about your company?
The Language of Color

Color can influence up to 90% of a first impression, and is one of several devices used to convey brand personality and uniqueness.

Read More »

alive with expression
Alive With Expression

See a few creative ways consumers are are expressing themselves during the pandemic, including masks, tattoos, and food.

Read More »

Can You Make the Logo…Smaller?
Can You Make the Logo…Smaller?

Speaking at the 2017 Consumer Analyst Group of New York, Tyson Foods President and CEO Tom Hayes talked about a new vision for the company and unveiled a dramatically new corporate logo. A stark departure from the thick white font atop a red and gold seal, the sleek “T” stands out for its simplicity and–dare […]

Read More »