Segment: consumers
Posts Archive
14 Examples of Retail Theater
The term “retail theater” has become synonymous with “in-store experience”. We subscribe to a more pure, undiluted definition – one that holds the term to a higher standard and should be reserved for engagements that meet more of the criteria for live theater. In our opinion, retail theater is rare, but we’ve located 14 examples across the globe that truly deliver.
2 Areas Where Tradition Is Being Upheld
What if resurrecting the past had less to do with novelty and more to do with preserving culture? What if the motivations were purer…say, saving something from extinction? That is precisely what we are seeing. The attempt to preserve “old world traditions” lest they be forgotten.
Catch the Girl Power Wave
After nearly a century of efforts designed to help young girls reimagine what it means to be one, girls – of all ages – are taking charge.
Natural Products Expo West 2023
We’ve been heading to Expo West for 5+ years and always walk away with new industry learnings and connections. This year proved no different, and while many of the trends aren’t new to the natural products space, there are key areas gaining momentum.
Nostalgia: 2 Ways In
The desire to reconnect with things from the past that once brought us joy is not a byproduct of the pandemic, it’s a desire that’s been here all along. What tends to change are the particular items (and decades) consumers yearn for.
A Restaurant Prediction: Dog-Friendly
With dogs an integral part of the family, and extreme pet-bonding taking place while WFH during the pandemic, it’s no wonder we want to take them everywhere. And increasingly, that means out to eat.