Category: Thought For Food

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The Dawn of Flexitarians.
The Dawn of Flexitarians

Last month, casual dining chain TGI Fridays announced it was adding a buzz-worthy option to its 465 nationwide locations: The Impossible Burger. Made from all natural ingredients like wheat, coconut oil and potatoes, this plant-based burger is unique in that it bleeds, smells and sizzles like a regular beef patty thanks to a naturally-occurring iron […]

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Big Game. Bigger Opportunity.
Big Game. Bigger Opportunity.

This Sunday, as we watch the country descend on our snowy metropolis for Super Bowl LII, nearly 50 million Americans are expected to partake in a sacred tradition: purchasing takeout/delivery fare. 1.35 billion chicken wings will be spiced, sauced and devoured1. Domino’s and Pizza Hut will bake off 33 million slices of pizza2. And party […]

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New Year. New Options.
New Year. New Options.

This week, millions of Americans renewed their gym memberships and promised 2018 will be the year they start eating healthier. Yet a committed subset of this group took their resolutions to the next level by enlisting the scientists at Habit to create personalized wellness and nutrition plans.  A high-profile disruptor in the food-tech sector with the […]

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Is Automation the Answer?
Is Automation the Answer?

“This has to be a render,” wrote Jesus Diaz, author and contributor at Co.Design, in his November 2017 article on grocery e-commerce. But what looks like a 3D depiction is actually 100% real robots zooming across a highly sophisticated product grid filling online grocery orders for real customers. The British-based company, Ocado, is the world’s […]

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Waste Not, Want Not
Waste Not, Want Not

Though food waste has been a hot topic across the industry over the last several months, you’ll be hard-pressed to find a more passionate group on the issue than this year’s Esca Bona 2017 attendees. This past October, JT Mega joined nearly 200 food entrepreneurs, agriculturists, venture capitalists and local farmers in Austin, TX to […]

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Marketing to the 2026 Consumer
Marketing to the 2026 Consumer

If you want a glimpse of the 2026 consumer, look up Amanda Steele. She’s a typical California high-school senior; a self-professed coffee lover who listens to Drake and says economics is her favorite class. But in 2010, Steele began posting makeup and beauty tutorials on YouTube from her bedroom as a way to connect with […]

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