Knowing your consumer helps set your brand up for success. But what happens when there’s no time or budget for some much-needed research? Learn how you can get a good pulse on audience perceptions and pain points with very little investment.
CPG, retail, and restaurant companies alike are utilizing AI to gain a competitive edge. It’s quickly becoming a valuable tool for businesses in the food and beverage industry to boost customer relationship management, drive product development, forecast performance, and more.
Supporting your brand on social media. You know you need to do it, but figuring out what to post and when can be overwhelming. To help, here are 6 ways to take your social posts to the next level.
When it comes to storytelling, the one thing audio can do that visual mediums can’t is: give the eyes a rest. With screen-time at a fever pitch, digital audio can be a welcome, engaging, and memorable solution. Podcasts, social audio, and sonic logos are just a few intriguing elements of this digital listening space.
It is no surprise that we are seeing brands in the alcohol space answer the better-for-you demand when it comes to nutrition profile items like added sugars and calorie count, ingredients, and alcohol by volume levels.
The ways people enjoy chocolate are continually and rapidly expanding. Whether you’re drinking it, experiencing it as an indulgence or using it for fuel, chocolate is one trend that never wavers.