Category: Consumers

Posts Archive

Handling the Holiday Hangover
A HANGOVER PSA

Inspired by the holiday season, we’ve looked at the many ways to “profit” from hangover remedies. Whether arming us in our personal lives or aiding us in business, these examples provide value.

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Is air the trend of today?
The Food Trend That Keeps on Giving: Air

Air is increasingly connected to how we eat, cook and shop. It’s become an ingredient, a method of preparation, a ritual in dieting, a restaurant experience and a growing consideration in sustainability practices and claims.

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The next 'gram-worthy cuisine
The Slow Ascent of Filipino Cuisine

We’re tapping into the potential of one of Southeast Asia’s most mysterious cuisines, Filipino food. Let us tell you why it’s worthy of your attention.

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Illustrated graphic that reads 7 Ideas for Branded 'Threads'
The Right Way to Do Branded Apparel

Consumers have been wearing brand passions on their sleeves for years, but it’s now reached a fever pitch. Learn more about how to get in on the trend.

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No big research budget? No big deal.
No big research budget? No big deal.

Knowing your consumer helps set your brand up for success. But what happens when there’s no time or budget for some much-needed research? Learn how you can get a good pulse on audience perceptions and pain points with very little investment.

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Augmenting Reality illustration
Engaging Buyers Using Augmented Reality

Businesses in the food and beverage industry are employing augmented reality (AR) to bring elements of their brand to life for consumers. From retail to restaurants, creative uses of this tool continue to emerge.

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Hard Kombucha: Another Bubbly Alternative
Hard Kombucha: Another Bubbly Alternative

It is no surprise that we are seeing brands in the alcohol space answer the better-for-you demand when it comes to nutrition profile items like added sugars and calorie count, ingredients, and alcohol by volume levels.

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Are you considering texture's persuasive powers?
Texture Is The New Taste

While taste is consistently the top driver of preference in food and beverage, another attribute – texture – cannot be overlooked.

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When will foodservice get back to normal?
Clear As Mud

Struggling with what to expect in foodservice? Here’s our take on what foodservice might look like in the future, broken down by segment.

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How to prepare for livestream shopping
Shopping Goes Live

Explore the idea behind livestream shopping and why we will start to see more of it: this is not your mother’s QVC.

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Creating Mealtime Ambiance
Creating Mealtime Ambiance

At JT Mega, we pledge to not only support our local restaurants with takeout patronage, but to curb our home cooking fatigue by making all of the kitchen toil worth it.

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Staying Prepared

COVID-19, shopper decline & reduced offerings have resulted in unimaginable losses for retail foodservice growth. How can we reverse these trends?

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Picture of Health
Picture of Health

Like many things, the health & wellness movement has changed due to the pandemic. Learn more about what consumers are looking for during this time.

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coffee futures
Coffee Futures

Coffee is considered America’s favorite beverage. Learn more about how coffee is evolving today.

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alive with expression
Alive With Expression

See a few creative ways consumers are are expressing themselves during the pandemic, including masks, tattoos, and food.

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Time to Snack
Time to Snack

Explore the emerging opportunities in areas where Millennials are steering the snack category, including retail, beverage and foodservice.

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5 ideas to save breakfast
5 Ideas to Save Breakfast

Breakfast is a tricky business, especially now as consumers are working and schooling from home. We have 5 thought starters for breakfast.

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Gamer Grub
Gamer Grub

Exploring the nutritional needs of gamers and how brands in the CPG category are responding

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Good to Go
Good to Go

What should off-premise dining look like now and once we are through the COVID-19 crisis? In this article we explore some carry-out and delivery options.

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Trust your gut
Trust Your Gut

The next frontier in health & wellness: your gut. It seems the future of medicine is being led by food and personalized nutrition and we’re exploring how.

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Restaurant Parting Gifts
Restaurant Parting Gifts

Fine dining is raising the bar on the send-off. See what restaurants are sending home with their guests.

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Table for one?
Table for One?

There are more people than ever eating meals on their own – and the reasons why aren’t always what you’d expect.

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Nutrition: All About Me
Nutrition: All About Me

There are new ways to think about customizing what you put in your body and new solutions to find guidance about what you put on your plate.

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What's for Breakfast?
What’s for Breakfast?

We dig a little deeper into the surprising ways that global flavors are making their way into new dayparts in the US.

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JTM Scale: Third in the Series
Series: JTM Scale

JTM Scale series continues with a look at different accelerator programs and their drive for innovation.

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Food Halls popping up everywhere
Food Halls on the Rise

Food halls, which are places filled with chef-inspired restaurants, are a relatively new concept globally but are becoming more prevalent in US cities.

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AI + Food
AI + Food

Do you know what you’re having for dinner tonight? Do you know where you’d like to go out to lunch for that birthday celebration coming up in February? How about what new and exciting menu item you might venture out on a limb to try at a restaurant next summer? I honestly can’t answer a […]

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Global Insights to Share
Global Insights to Share

On our recent trip to Paris for SIAL 2018, the largest international food and beverage innovation show, we had the chance to sit in on a few very compelling seminars. A global study of consumers’ behaviors, attitudes and expectations regarding their food were the focus of “Food 360”, a breakout led by Kantar TNS and […]

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The Values of Food
The Values of Food

As consumers have a wider range of choices in the businesses and brands available to them, social causes are beginning to play a more substantial role in their selection process. When 8 out of 10 consumers do not believe that large food companies try their best to be socially responsible or act in the best […]

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